Associate Director, Hospitality & Experiential - Optimum Sports : Job Details

Associate Director, Hospitality & ExperientialAssociate Director, Hospitality & Experiential

Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) – delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world's leading brands in OMG agencies around the globe.Optimum Sports is the dedicated sports marketing agency within OMG. Unlike traditional sports marketing agencies, Optimum Sports operates in both the Sports Sponsorship and Sports Media landscapes. With the combination of both disciplines under a single offering, Optimum Sports is able to provide its clients with unique and advantageous marketplace leverage through which it delivers cohesive, multi-platform sports marketing strategies. Ingrained with the latest research and ROI tools, Optimum Sports facilitates everything from Ideation to Execution to Actualization. Our approach integrates media, investment, property, and insights to develop strategy, manage negotiation and execution, and evaluate performance of partnerships. Established in 2003, we continue to innovate in the sports marketplace and build solutions for our constantly evolving world.We are seeking a highly organized and strategic Associate Director, Hospitality & Experiential join our Experiential & Hospitality team at Optimum Sports. This role will lead the planning, execution, and optimization of high-impact corporate & sponsorship related activation hospitality and experiential programs, including full-scale, multi-day marquee events that engage key stakeholders, elevate brand presence, and drive business outcomes.The Associate Director will serve as a primary liaison across internal teams, external agencies, vendors, and partners to bring complex event experiences to life. With a blend of hospitality strategy, sponsorship marketing, and operational excellence, this role ensures flawless execution, measurable ROI, and alignment with the client's strategic objectives. This role will report to the Director of Hospitality and Experiential Strategy.Key ResponsibilitiesEvent & Hospitality Leadership

• Lead the strategic planning and execution of major, multi-day marquee corporate events, including VIP client experiences, brand showcases, and hospitality activations tied to corporate tentpole events, premier sponsorships and employee engagement programs
• Oversee end-to-end event lifecycle: budgeting, venue selection, vendor management, run-of-show development, branding, and post-event analysis.
• Collaborate with internal stakeholders to align event goals with broader marketing, brand, and business strategies.
• Partner with external agencies and third-party vendors to ensure seamless operational execution and world-class guest experiences.

Sponsorship Integration

• Evaluate and activate sponsorship assets with a focus on experiential delivery and executive hospitality.
• Collaborate with sponsorship, media, and insights teams to ensure event activations deliver maximum brand impact and return on investment.
• Monitor performance and effectiveness of event activations and recommend optimization strategies.

Client & Stakeholder Engagement

• Act as the day-to-day lead for executive clients, providing regular updates, strategic recommendations, and post-event reporting.
• Deliver high-impact presentations and briefings to senior leadership, incorporating key insights and strategic rationale.

Team & Project Management

• Manage one-direct-report and cross-functional teams in the development and execution of event strategy and deliverables.
• Ensure all projects are delivered on time, within budget, and with a high standard of quality.
• Foster a culture of innovation, collaboration, and accountability across all aspects of the events and hospitality function.

Qualifications

• Bachelor's degree required (preferably in Marketing, Business, Hospitality, or Sports Management).
• 8+ years of experience in event management, corporate hospitality, or sponsorship marketing.
• Minimum 4+ years focused on high-profile, large-scale events.
• Minimum 4+ years of client-facing experience in a corporate or agency setting.
• Proven track record of leading multi-day, multi-stakeholder events with measurable success.
• Strong background in sports sponsorship, media integration, and experiential marketing.
• Experience across media channels (TV, digital, social) and how they intersect with live event experiences.
• Proficient in Microsoft Office Suite, and collaboration platforms such as Teams
• Exceptional communication and presentation skills, both written and verbal.
• Strong organizational skills, with the ability to manage multiple projects under tight deadlines.

Additional Information

• This role requires 10–20% domestic travel to support on-site execution at key events and activations.
• Candidates must be comfortable working in fast-paced environments with executive-level stakeholders.
• A passion for live events, sports, entertainment, and brand storytelling is strongly encouraged.

#SPORTSThis is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.Compensation Range$95,000—$110,000 USDThis role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.Review Our Recruitment Privacy Notice

Seniority level

• Seniority levelMid-Senior level

Employment type

• Employment typeFull-time

Job function

• Job functionManagement and Manufacturing
• IndustriesAdvertising Services

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