Trimble
Job Location : Westminster,CO, USA
Posted on : 2025-08-21T17:19:31Z
Job Description :
Develop and execute lifecycle marketing strategies, including customer onboarding, engagement, retention, and reactivation across multiple channels. Collaborate with cross-functional teams to align marketing initiatives with business objectives and enhance automated customer journeys. Oversee end-to-end email marketing execution and CRM management, focusing on data-driven analysis and optimization. Implement multichannel marketing campaigns tailored to different lifecycle stages, aiming to increase retention and foster loyalty. Conduct competitive analysis and stay updated on industry best practices in lifecycle marketing and customer engagement. Provide analysis of key metrics to generate insights for data-driven decision-making and continuous improvement of lifecycle strategies. Skills and Experience:Bachelor's degree in marketing or a related field, or equivalent experience .-5 years of experience in customer success, marketing, sales, or business development, preferably in a Saas e...Marketing Specialist, Marketing, Lifecycle, Customer Engagement, Specialist, Manufacturing, Business Services
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