Director, Data Analytics & Customer Insights - 90397160 - Washington
: Job Details :

The Director of Data Analytics and Customer Insights will lead the development of advanced analytics and reporting capabilities that drive a deeper understanding of customer behavior, business performance, and experience drivers. This role will guide strategy through data, connecting the dots across customer journeys, loyalty programs, CRM, and operational touchpoints to uncover actionable insights and enable personalization at scale. A strong candidate will combine technical expertise with strategic influence and a passion for transforming data into actionable insights ESSENTIAL FUNCTIONS: Customer Analytics Strategy - Develop and lead the customer analytics roadmap aligned to loyalty, marketing, operations, and experience objectives. - Oversee the design and implementation of dashboards, segmentation models, predictive analytics, and lifetime value frameworks. - Deliver regular reporting on customer performance (e.g., acquisition, retention, frequency, spend, satisfaction) to stakeho...Director, Analytics, Data, Customer, Leadership, Skills, Transportation, Business Services