Job Location : Stanford,CA, USA
The Stanford Office of Technology Licensing (OTL) seeks a Business Development and Marketing Associate for Life Sciences to collaborate with colleagues within the OTL to develop targeted technology marketing campaigns for promising Stanford intellectual property (IP) and to promote the office. Responsibilities will include but are not limited to: evaluating our portfolio of technology disclosures, preparing marketing materials and pitch decks, engaging companies to match their areas of partnering interest with the Stanford IP portfolio, building relationships with VCs and industry partners, communicating a technology's value proposition to potential licensees, working with the Licensing teams on marketing strategies for specific technologies, and create an effective branding and communication strategy to promote OTL and Stanford technologies.
This is a hybrid role, which requires a regular presence at the employer's local Stanford Work Location. Required regular presence is determined based on business needs, and is typically two, three, or four days per week or an equivalent amount of time monthly. This recruitment is for a 1-year-term position, with the possibility of extension. To be considered, please submit your resume. All final candidates will be required to complete a background check.
Core duties include developing, managing and executing strategic marketing plans/programs to meet business objectives, creating and managing the execution of integrated communication strategy which leverages the brand strategy, incorporating appropriate channels, defining and conducting market research, communicating marketing plans across the organization and/or university to educate and influence stakeholders, building partnerships with other school, department, product, service, program, and event and/or channel managers, managing key vendor and consultant relationships, and scoping and managing project/program budget(s). May oversee event management to support marketing objectives, and may oversee interns and other contingent staff; provide staff training.
Minimum requirements include a Bachelor's degree and eight years of relevant experience; or a combination of education and relevant experience. Preferred qualifications include a Bachelor's degree in Life Sciences and 8 years of relevant experience in Academic Technology Transfer or combination of education and industry business development and/or marketing experience. Advanced degree preferred.
Knowledge, skills and abilities include demonstrated ability to work effectively with senior leaders and experience presenting to senior management, extensive knowledge of strategic analysis, customer segmentation strategies and business and marketing planning, demonstrated experience in integrated marketing strategy and execution across marketing channels including digital and print, demonstrated application of market research and data analysis, excellent project manager with the ability to manage multiple projects simultaneously, excellent written and oral communication and engaging presentation skills, and highly organized, detail oriented, and deadline-driven work approach.
Physical requirements include constantly performing desk-based computer tasks, frequently standing/walking, sitting, using a telephone, grasping lightly/fine manipulation, speaking, occasionally grasping forcefully, writing by hand, and rarely sorting/filing paperwork. Working conditions include occasional work on evenings and weekends, and occasional travel may be required (less than 10% time). Work standards include interpersonal skills, promoting culture of safety, and compliance with all applicable University policies and procedures.