Marketing Manager
: Job Details :

Marketing Manager

Ampcus Inc. is a certified global provider of a broad range of Technology and Business consulting services. We are in search of a highly motivated candidate to join our talented team. Location(s): New York, NY.

Digital Advertising team focuses on leveraging Advertising DSP to support the digital marketing initiatives of the client own strategic businesses. Our primary stakeholders are the internal marketing teams across client. Together, we are building the future of advertising at client through product and science innovation and new advertising experiences.

The Digital Advertising team is seeking an innovative, results-oriented programmatic media buyer to drive the marketing strategy/planning, execution, optimization and performance analysis for programmatic campaigns across key internal advertisers. The ideal candidate has a strong analytical mindset, excellent communication skills, and a deep understanding of the programmatic ecosystem.

To be successful, you will need to thrive in a fast-moving and data-driven environment where speed, operational excellence and managing multiple campaigns simultaneously are paramount. Experience with platforms such as DSP, The Trade Desk, DV360, or MediaMath is required.

Responsibilities

• Campaign setup, budget management, performance analysis, and reporting.
• Identifying opportunities for optimization and scaling, as well as troubleshooting any issues that arise during campaign execution.
• Plan and execute programmatic media campaigns within DSP.
• Manage cross-team deadlines and project plans to ensure all initiatives launch on time.
• Manage campaign budgets and pacing to ensure optimal performance.
• Monitor and analyze campaign performance metrics.
• Troubleshoot and resolve campaign delivery issues, ad serving errors, and reporting discrepancies.
• Optimize campaigns based on data insights and KPIs.
• Collaborate with internal teams to align media strategies with business goals.
• Generate detailed performance reports and present findings.
• Stay current with industry trends and emerging technologies.

Education/Experience

Bachelor's degree in Marketing, Advertising, or related field. 3+ years of experience in programmatic media buying. Proficiency with DSPs such as The Trade Desk, DV360, or MediaMath. Strong analytical and problem-solving skills. Excellent communication and collaboration abilities. Experience with data analysis and reporting tools. Understanding of RTB, audience targeting, and ad exchanges. Ability to manage multiple campaigns and deadlines. Detail-oriented with strong organizational skills. Knowledge of digital marketing metrics and KPIs.

Preferred Qualifications

Experience with DSP

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veterans or individuals with disabilities. Ampcus is an Equal Opportunity Employer.