Associate Director, Product Marketing - Wealth Benchmarks
: Job Details :

As part of the global Marketing team, you will be responsible for leading product marketing initiatives and content creation efforts that connect Marketing activities to specific commercial outcomes, focusing on: Content Strategy and Development: Design and implement a comprehensive content marketing strategy that showcases S&P DJIs wealth benchmark products. Create high-quality content, including blog posts, whitepapers, case studies, webinars, and educational materials that effectively communicate product features, benefits, and market insights. Product Positioning and Messaging: Develop and refine the positioning and messaging for S&P DJIs wealth benchmark products. Craft compelling narratives that highlight the unique value propositions and benefits to various audiences, including institutional investors, financial advisors, and retail clients. Go-to-Market Strategy: Lead the development and execution of go-to-market strategies for new product launches and enhancements. Collabora...Marketing, Wealth, Director, Associate, Product Development, Product Management, Business Services