Join to apply for the Growth Marketing Specialist, Legends (Remote) - $100,000/year USD role at Trilogy
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Join to apply for the Growth Marketing Specialist, Legends (Remote) - $100,000/year USD role at Trilogy
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This range is provided by Trilogy. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$50.00/hr - $50.00/hr
Are you ready to transform your strategic prowess into tangible victories?If you've ever smashed cost-per-acquisition (CAC) goals with your Meta campaigns, launched lead magnets independently of a designer, and based budget decisions on data rather than intuition, this opportunity is your next challenge. Join a dynamic team that has perfected a content-generation powerhouse and is laser-focused on one goal: rapidly acquiring paid subscribers.This short-term contract role demands immediate impact. You'll be part of Legends, a direct-to-consumer platform powered by AI, designed to enhance life skills for families. Our approach bypasses schools, targeting parents directly. With an urgent mission and a vast market, the time for action is now. Our content engine is ready; we need subscribers swiftly.Your mission is clear: acquire subscribers using a limited budget and a cutting-edge internal tool. Forget about presentations and approvals. It's all about CAC, campaigns, and tangible results. Achieve the target, and further opportunities will unfold. Here, execution is your ultimate credential.What You Will Be Doing
- Initiating and overseeing Meta ad campaigns aimed at U.S. parents with defined CAC targets
- Conducting rapid, targeted funnel experiments to enhance conversion rates at critical drop-off points
- Leveraging internal AI tools to launch lead magnets, landing pages, and diverse ad variants
- Adjusting campaign budgets based on performance metrics and ROI
- Making weekly strategic decisions that directly influence subscriber growth
What You Won't Be Doing
- Relying on creative, engineering, or analytics teams for execution
- Crafting brand campaigns or developing long-term growth strategies
- Delegating tasks to agencies or managing teams
- Spending extensive time on stakeholder reports or presentations
- Expecting long-term employment—this is a short-term, high-impact contract role
Growth Marketing Specialist Key ResponsibilitiesAccelerate paid subscriber growth by meeting or exceeding CAC targets through proactive campaign management, strategic content deployment, and budget optimization.Basic Requirements
- Demonstrated success in lowering CAC by at least 20% through direct Meta Ads campaign management
- Experience managing Meta budgets ranging from $5K–15K/month in a direct-to-consumer or subscription setting
- Proficient in conducting 5+ A/B tests using platforms like Mixpanel, Optimizely, or native tools
- Skilled in utilizing self-serve analytics to drive growth strategies
- Experienced with AI tools (e.g., ChatGPT, Jasper, or proprietary systems) for content deployment
- Background in marketing a U.S.-based direct-to-consumer product, with campaigns targeting parents or family decision-makers
- Adept at working autonomously without a support team
- Willingness to engage in a short-term contract with specific performance goals; exceptional results may lead to extended or long-term roles
About LegendsLegends is a confidence-training app that builds legendary kids. Designed for kids ages 7-11 and their parents, families receive 5-minute confidence workouts with inspiring videos about legendary people—from celebrated artists and athletes to trailblazing scientists—plus interactive exercises that reinforce the theme of the day. 5 minutes of practice a day, confidence for a lifetime.There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!Working with usThis is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $50 USD/hour, which equates to $100,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.Crossover Job Code: LJ-5613-US-Washingt-GrowthMarketin3.002Seniority level
- Seniority levelMid-Senior level
Employment type
Job function
- Job functionAdvertising, Marketing, and Engineering
- IndustriesSoftware Development, E-Learning Providers, and Advertising Services
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