Enrollment Specialist
We are seeking a goal-oriented, professional, and highly organized Enrollment Specialist to lead our admissions process and drive center growth. This position is ideal for someone with a strong background in childcare or early education who also brings customer service or sales experience. The right candidate will be proactive in engaging prospective families, conducting impactful tours, and converting inquiries into long-term enrollments.
Key responsibilities include:
- Lead Management & Conversion: Promptly respond to all inquiries and leads via phone, email, website, and walk-ins. Maintain consistent and strategic follow-ups to maximize engagement and close enrollments.
- Tour Execution: Conduct high-quality, personalized tours that highlight the center's unique offerings and address family needs, ultimately converting interest into commitment.
- Pipeline Management: Maintain accurate records in lead tracking tools. Meet or exceed KPIs including: number of weekly follow-ups and contacts, tour-to-enrollment conversion rates, and enrollment completion timelines.
- Enrollment Completion: Guide families through the full registration process and ensure all enrollment documents are finalized before start date. Confirm satisfaction post-start to ensure retention.
- Collaboration & Readiness: Partner with leadership and classroom teams to ensure the center is always tour-ready and delivering the experience promised during the enrollment process.
- Event Participation: Assist with center events, open houses, and outreach initiatives to promote visibility and support sustained enrollment growth.
Qualifications include:
- Minimum 3 years of experience: in early childhood education, childcare, or daycare center operations
- Previous experience: in admissions, family engagement, or a sales/customer service role required
- Strong communication, follow-through, and relationship-building skills
- High attention to detail, ability to multitask, and data-driven mindset
- CRM system familiarity or ability to quickly learn internal tracking tools
- Professional demeanor with a passion for helping families and children
- Bilingual (English/Spanish) is a plus
Compensation and incentives include:
- Hourly Pay: $16/hour
- Commission: $100 per new family enrolled, paid after the family has remained for 8 consecutive weeks
- Incentive Bonuses: Potential for periodic bonuses based on hitting or exceeding center enrollment targets