SummaryWe're seeking a dynamic Publicity Lead to plan and execute publicity campaigns for entertainment productions. This client-facing role involves strategy development, media relations, and campaign execution for multiple projects concurrently.
Key Responsibilities
Develop effective publicity strategies for entertainment productionsPlan and execute campaigns, collaborating with stakeholdersMedia Relations:
Build and maintain relationships with media across various platformsIdentify and engage with media influencersPitch and secure media coverage for clientsContent Development:
Write compelling press materials, pitch letters, and promotional copyDevelop and implement submission plans for publicity campaignsAnalysis & Reporting:
Track campaign performance and media resultsPresent clear, effective reports to clientsWork with team members to align strategies with company goalsSupport public relations initiatives as neededRequirements
Bachelor's Degree in Public Relations, Communications, or related fieldMinimum 3 years agency experience with direct client interactionStrong media relationships in entertainment, trade, and cultureExcellent organizational and multitasking skillsKnowledge of current trends, lifestyle brands, and industry influencersStrong writing and interpersonal skillsExperience in media relations and press campaign developmentFamiliarity with Japanese Anime/MangaProficiency in Office, PowerPoint, Outlook, and InternetPreferred Qualifications
Japanese language skills (speaking and reading)Desired Skills
Strong analytical and problem-solving abilitiesPassion for entertainment and pop cultureJoin our team and help create exciting publicity campaigns for the entertainment industry!
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