Field Marketing Manager
: Job Details :

Req#: ccec682a-0d61-4878-bc28-98bd220dc92aField Marketing ManagerManhattan, NY / Corporate – Marketing/Communications / Full-time / On-site Apply for this job Founded in 1971, Marcus & Millichap (NYSE: MMI) is the largest firm in North America specializing in commercial real estate (CRE) investment brokerage and financing. Marcus & Millichap features the industry's largest sales force of approximately 2,000 investment sales and financing professionals in 80 offices throughout the U.S. and Canada. Marcus & Millichap, the nation's leading commercial real estate investment services firm, is seeking a Field Marketing Manager to join our team in either Fort Lauderdale, FL or Manhattan, NY. The newly formed Field Marketing department within Marcus & Millichap is focused on delivering scalable, localized marketing programs that drive awareness and improve the perception of Marcus & Millichap amongst prospective investors and agent recruits. We are looking for a Marketing Manager to join our team and support our Northeast and Southeast field marketing efforts. This role will work directly with the broader Field Marketing team, Divisional Management, and Corporate Marketing to deliver impactful marketing strategies that enhance our already leading brand throughout the Northeast and Southeast regions. The Field Marketing Manager will be responsible for driving the development and execution of our marketing strategies and initiatives. To be successful in this role, you must excel in collaborating across departments, successfully manage multiple projects at the same time and be inspired to drive engagement with our brand locally. This role will also collaborate with marketing specialists and Senior marketers across marketing to ensure strategies align to key Divisional priorities and help bring marketing ideas to fruition. We're looking for a problem solver, a flawless executor and someone who thrives in a fast-paced environment. This is an in-office role that reports into the Sr. Team Manager, Field Marketing.Key Responsibilities
• Plan and execute a variety of projects across advertising, email and social channels
• Oversee email campaigns including planning, content creation, scheduling and deployment
• Implement and evangelize email best practices across the team and divisions
• Manage Marketing Best Practice series including content and communication strategy, and monthly run of show
• Identify integration opportunities across other channels (social, PR, advertising)
• Deliver monthly Divisional and Corporate Marketing reporting
• Provide marketing support for ad hoc Divisional level projects (advertising, internal communications, recruiting) and support the Field Marketing team by completing other tasks and duties as assigned.
• Proactively monitor projects and scope, ensuring alignment to established priorities and established marketing plan
• Perform thorough quality checks to ensure completed work meets requirements
• Stay up-to-date with industry trends and best practices and bring new ideas and innovations to the team
Professional Experience / Qualifications
• Bachelor's degree in Communications, Marketing, Advertising or Business.
• Minimum four years of general marketing experience required. In-house marketing agency experience is a plus. Real estate, banking, financial services or brokerage industry experience is a strong plus
• Excellent writing skills, strong verbal presentation skills, clear communication, and articulation abilities.
• Meticulous attention to detail and superior organizational and project management skills.
• Able to organize multiple deadlines and perform multiple tasks concurrently while demonstrating flexibility and efficiency
• Demonstrated relationship-building experience and strong collaboration skills.
• Must have or will be expected to become knowledgeable about the general Commercial Real Estate industry including terminology
• Superior knowledge of Microsoft O365 (Word, Excel, PowerPoint).
• Strong understanding of email marketing best practices, including segmentation, personalization and automation
• Proficiency in marketing tools and software, CRM systems and project management tools (e.g. Asana, Hootsuite, Constant Contact, Pardot, Salesforce Marketing Cloud)
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The pillars of the company's unique business model are: Commitment to real estate investment brokerage and financing specialization Culture and policies of information sharing and collaboration throughout the sales force Dedicated management that does not compete with the sales force Depth of knowledge through specialization in local markets and property type Specialized client targeting with the majority of focus on private, high-net worth investors Dedicated division to serve institutional investors By closing more transactions annually than any other CRE firm, MMI's professionals provide clients with an unparalleled perspective on the investment real estate market locally, regionally and nationally as well as financing options through our extensive network of lender relationships. Marcus & Millichap has developed a leading brand based on its transactional dominance and cutting-edge research. The firm is frequently sourced and quoted in the business and real estate media. Its vision is to take its brand awareness and direct business generation among private, high-net worth investors as well as institutions to a much higher level. Our mission is to help our clients create and preserve wealth by providing the best real estate investment sales, financing, research, and advisory services available. Founded in 1971, Marcus & Millichap (NYSE: MMI) is a leading commercial real estate brokerage firm focusing exclusively on investment sales, financing, research, and advisory services, with nearly 2,000 investment sales and financing professionals in 80+ offices throughout the United States and Canada. Marcus & Millichap closes more transactions than any other real estate investment brokerage firm in the nation. In 2022, the firm closed 12,272 transactions with a sales volume of approximately $86.3 billion. The firm has perfected a powerful property marketing system that integrates broker specialization by property type and market area; the industry's most comprehensive investment research; a long-standing culture of information sharing; relationships with the largest pool of qualified investors; and state-of-the-art technology that matches buyers and sellers. Marcus & Millichap provides equal employment opportunities to all employees and applicants for employment without discrimination with regard to race, religious belief (including dress or grooming practices), color, sex, sex stereotype, pregnancy, childbirth or related medical conditions (including breast feeding), age, national origin, ancestry, sexual orientation, gender identification and expression, transgender status, physical or mental disability, medical condition, genetic characteristics, genetic information, family care, marital status, enrollment in any public assistance program, status as military, a veteran or qualified disabled veteran, status as an unpaid intern or volunteer, or any other classification protected by law. We also prohibit discrimination based on the perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics. In addition to federal law requirements, Marcus & Millichap complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Apply for this job

Marcus & Millichap: #1 commercial real estate investment sales brokerage in North America, offering investment sales, financing, research and advisory services.

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