Creative Director
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Position: Creative DirectorLocation: Scottsboro, AL or Atlanta, GA (with regular travel to Scottsboro)About Unclaimed BaggageAs a 50+ year-old family-owned company, we have a long-term and purpose-filled vision.Unclaimed Baggage is the only company in the United States that buys and sells the lost luggage of airlines that is never reunited to its owners. Our 50,000-square-foot retail experience is complemented by a fast-growing online store to create an iconic omni-channel retail brand known for delivering intriguing and high-quality customer experiences.As one of the largest tourist attractions in the state of Alabama, Unclaimed Baggage attracts over one million visitors each year from all 50 states and over 40 foreign countries and has been featured by a number of major media outlets, including National Geographic, Good Morning America, Vogue, and The New York Times.OUR CULTUREOur Purpose is to “Redeem the lost, unclaimed, and rejected for the glory of God.” This purpose is core to who we are and has guided our decisions for over 50 years.We Believe That Values Aren't Just Words On a Piece Of Paper, But Something That Drives Our Behavior Each And Every Day, Which Is Why We Call Them Values In Action. They Are

• Integrity: Do the right thing.
• Excellence: Always reach for better.
• Humility: Listen and learn.
• Service: Help others win.
• Teamwork: Grow stronger together.
• Gratitude: Choose to be thankful.
• Entrepreneurship: Make it happen.

We offer a casual yet professional work environment, flexibility, great benefits, competitive pay, and a close-knit team who cares. We are all about people and seek to foster a culture of collaboration, support, and growth. Our headquarters, a modern open-layout office, is located in the heart of Vinings with easy access to the greater Atlanta area.Position DescriptionThe Creative Director is a key leadership role responsible for driving the creative vision of our brand. This individual will ensure that all creative outputs are aligned with the brand's identity and strategic goals. They will oversee the creation of high-quality content across various platforms, including social media, and will lead the creative team to deliver innovative and engaging brand experiences.Key Responsibilities

• Creative Vision & Strategy: Develop and articulate a clear and compelling creative vision rooted in our brand identity. Exercise full command of this vision to refine our brand guidelines and drive consistency across all brand touchpoints and manifestations.
• Brand “Evangelist”: Express and articulate the brand as visibly and tangibly as possible, enabling clear understanding both internally and externally.
• Team Leadership: Assemble and lead a network of collaborators that includes design, artistic, and creative abilities.
• Content Creation: Oversee the production of all brand content, ensuring it is cohesive, professional, high-quality, and reflective of the brand's inspiration. This includes digital, print, and social media content. Where needed, this person needs to personally produce creative assets and set the bar for what is required.
• Social Media Management: Direct the brand's social media strategy, ensuring a strong and engaging presence across all platforms. Develop content that resonates with our audience and drives engagement. Stay updated on social media trends to ensure the continued relevance of our brand.
• Collaboration: Work closely with marketing, product development, and other departments to ensure cohesive and integrated brand messaging. Collaborate on campaigns, product launches, and other initiatives.
• Industry Trends: Stay updated on industry trends, competitor activities, and emerging technologies. Use this knowledge to keep the brand at the forefront of innovation.

Qualifications

• Proven experience as a Creative Director or in a similar creative leadership role
• Bachelor's degree in Graphic Design, Fine Arts, Design and Visual Communication, or other related field
• Proficiency in design principles, typography, layout and other visual elements necessary to create compelling designs
• Strong portfolio showcasing creative vision and execution
• Ability to align creative efforts with overarching brand goals, business objectives, market trends and company values
• Demonstrated understanding and communication of brand identity though visual content creation
• Proficiency in design software and tools
• Excellent leadership skills
• Strong understanding of social media platforms and content strategies
• Exceptional communication and presentation skills
• Ability to travel regularly to Scottsboro, AL (up to 50%)

WHY JOIN US

• Be part of an iconic brand with a rich history, an entrepreneurial culture and a powerful purpose
• Work in a dynamic and creative environment
• Opportunity to lead and shape the creative direction of a beloved brand
• Competitive salary and benefits package

Seniority level

• Seniority levelDirector

Employment type

• Employment typeFull-time

Job function

• Job functionDesign, Art/Creative, and Information Technology
• IndustriesRetail

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