Sr. Marketing Manager - E-Commerce
: Job Details :

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Job DescriptionDirector of E-CommerceLocation: Lawndale, CA (SW LA.)Salary: 140 - 150 + 50% bonusCompany: A leading consumer goods company committed to innovation and customer satisfaction.Seeking aSr. Marketing manage of E-Commerce to lead our online retail operations, and to shape/execute our e-commerce strategy across all digital channels. Responsible for overseeing the entire e-commerce ecosystem, from strategy development to operational execution, ensuring that our online presence is not only competitive but also a leader in the industry.Key Responsibilities:

• Develop and implement a comprehensive e-commerce strategy that aligns with our business goals and market trends. Identify and capitalize on new opportunities to expand our digital footprint in the B2C sector.
• Oversee all aspects of e-commerce operations, including inventory management, order fulfillment, and customer service. Ensure seamless integration between online and offline channels.
• Stay ahead of the curve in e-commerce technologies and trends. Lead the adoption of cutting-edge tools and platforms, including product experience management (PXM), digital asset management (DAM), and sophisticated digital shelf analytics, to enhance our online offerings.
• Utilize advanced data analytics to inform strategy and measure performance. Drive continuous improvement through A/B testing, customer feedback, and market analysis.
• Implement initiatives to increase online sales and profitability. Develop and execute marketing strategies tailored for e-commerce channels to boost customer acquisition and retention.
• Build and lead a high-performing e-commerce team of 6-8 members. Foster a culture of collaboration, innovation, and excellence. Mentor and develop team members to achieve their full potential.
• Communicate effectively with cross-functional teams and senior leadership. Provide regular updates on e-commerce performance and strategic initiatives. Influence decision-making with data-backed insights.

Qualifications:

• Bachelor's degree in business, Marketing, Computer Science, or related field. MBA or equivalent preferred.
• 6+ years in e-commerce, with at least 3 years in a leadership role.
• Automotive industry experience
• Proven track record of driving e-commerce growth and profitability in B2C environments.
• Strong strategic thinking, analytical skills, and financial acumen. Excellent communication and leadership abilities.
• Deep understanding of e-commerce technologies, including PXM, DAM, and digital analytics.
• Demonstrated ability to identify, prioritize, and articulate high-impact initiatives, including SEO, PPC, email marketing, and social media campaigns.

What We Offer:

• Competitive salary and comprehensive benefits package in a forward-thinking company that values innovation and employee growth.

Seniority level

• Seniority levelMid-Senior level

Employment type

• Employment typeFull-time

Job function

• Job functionMarketing and Sales
• IndustriesStaffing and Recruiting

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