Associate Director, Digital Activation
: Job Details :


Associate Director, Digital Activation

OMD

Job Location : New York,NY, USA

Posted on : 2025-07-30T01:22:17Z

Job Description :

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We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world's largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunitiesWe pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.Responsibilities

  • Will be the main point of contact for activation
  • Planning and resource management of digital, OLV, and social media campaigns from creation to media execution, performance management, and reporting (as input to market 360 campaigns)
  • Main point of contact for central digital activation team; project manager for local activities; coordinating local input & content reviews; driving activation performance and ecommerce with the global activation team
  • Execute, manage, and optimize Biddable & Programmatic media campaigns surpassing performance expectations
  • Deliver performance & programmatic strategy for client
  • Manage client campaigns including strategy development, project management, report delivery, and client communication
  • Develop, grow, and maintain relationships through exceptional internal & external client servicing
  • Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
  • Display organizational and leadership capabilities to track progress, execution, and consistency of SBU performance
Qualifications
  • 5+ years of related media agency work experience
  • Specialized knowledge in breadth/depth of 2 or more digital channels, as well as a deep understanding of social and the ability to lead social and digital activation
  • Must have hands on programmatic experience in The Trade Desk
  • Must have hands on platform experience in META
  • Extremely strong understanding of Online Media & Performance & Programmatic media
  • Strong problem-solving skills and attention to detail in a multi-tasking, fast-paced business environment
  • Excellent client management skills and high level of expectation setting
  • Confidence in analyzing and acting on marketing data
This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.Compensation Range$100,000—$120,000 USDThis role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.Review Our Recruitment Privacy Notice

Seniority level
  • Seniority levelMid-Senior level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Sales
  • IndustriesAdvertising Services

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